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About
fundamentally fun!

Informative Fun

At FUNdamentally Fun!, we believe that understanding the “why” behind every skill and position is essential for true mastery in any sport. Our resources are designed to give readers clear insights into the core principles that make each role and objective important, helping athletes identify where to focus their efforts for maximum growth.

We emphasize fundamental knowledge as the cornerstone of athletic development. Through our books and guides, readers will discover a wide range of skill sets, learn the key rules and responsibilities for each position, and understand the objectives that drive success in every sport.

Our materials serve as a solid foundation for structuring an athlete’s journey—equipping them with the knowledge and confidence to excel and advance in the sport they love.

Spreading the knowledge

The FUNdamentally Fun! book series lays the essential groundwork for aspiring athletes and future sports stars. Our priority is to ensure every athlete starts with a strong foundation of knowledge, empowering them to grow with confidence and purpose.

Wherever their athletic journey leads, athletes can trust that they have the right information and understanding to master their chosen sport and shape the future they envision. With FUNdamentally Fun!, building from the basics means building for success!

ABOUT THE FOUNDER

Meet Jarrod Clark, Founder of FUNdamentally Fun!

Jarrod Clark launched FUNdamentally Fun! with a passion for reviving the lost art of teaching sports fundamentals from the ground up. As a dedicated basketball player development coach based in Metro Atlanta, Jarrod is known for his unique ability to inspire and develop athletes of all ages and skill levels.

Throughout the year, Jarrod leads a variety of camps and clinics across Metro Atlanta, focusing on building tough, smart, and confident athletes. His commitment extends beyond the local community—he also hosts overseas basketball exposure clinics every spring and summer, providing players with unique opportunities to showcase and sharpen their skills on a global stage.

With over 15 years of coaching experience, Jarrod has trained AAU and collegiate teams, as well as players ranging from elementary school to the professional level. His coaching philosophy is rooted in the belief that a solid foundation in the fundamentals prepares athletes—physically and mentally—to excel in any sport.

A proud graduate of Southern Polytechnic State University (now Kennesaw State University), Jarrod earned his B.S. in Business Administration while playing for the Men’s Basketball team and setting the school’s single-season shot block record. Today, he serves as a Varsity Boys’ Basketball Head Coach in Metro Atlanta, continuing to make a positive impact on the next generation of athletes.

Originally from Jacksonville, Florida, Jarrod is a devoted husband and father of two, committed to helping young athletes grow both on and off the court.